Since the COVID-19 pandemic, the businesses had to quickly rely on a virtual meeting app to keep daily communication flowing. The technology became essential to day-to-day operations, such as hosting meetings and improving team collaboration. However, the challenges that come from many of these tools such as video lag, rough audio, and unreliable connections can make it difficult to stay productive. This can have a huge negative impact if you are in the middle of an important meeting e.g. negotiating on a high-value project, or sharing a proposal for new business.
Since we moved out of the office and started working from home since March 2020, all of our team members had to work remotely. We’ve assessed various virtual meeting apps and would like to share their strengths and weaknesses. We compared four frequently used video conferencing apps and see which app is a good choice for which business situation.
These apps all have the standard features for video conferencing, online meetings and are therefore in the spotlight these days as you would see in media. There are some differences in terms of interface, ease of use, functionality, and price. We will list these characteristics below.
Depending on your needs, any of these four virtual meeting apps could be a great fit for your team.
Still popular though but Skype is rapidly being phased out for the benefit of Microsoft Teams, the collaboration app that is included in Microsoft 365 subscriptions. Teams could be a good choice for small and larger businesses equally.
Similar to the other Microsoft products from office family it takes some time to get familiar with the variety of options available. Sometimes it takes a few clicks to get to a particular option. For example, the settings menu is located below the drop-down of the user’s profile. No problem after you know it, but we could imagine that some users only find out after they have been searching for a settings icon for a while.
Everyone with a Google account has access to Google Chat and Google Meet. Meet and Chat are both a standard part of G Suite, Google’s office suite. This brings integrations with it, just like Microsoft Teams with Office.
Meet’s interface is clear and simple. You can plan, start, and join meetings on the right side of the screen, and there is a button (hard to ignore) to adjust general, video and audio settings. The simple interface makes Meet a bit easier to use than Microsoft Teams, but the choice between Teams or Meet (and Chat) really depends on which office suite you use within your company.
Cisco’s Webex was designed in the form of two apps as well. These are Webex Meetings and Webex Teams. Webex Teams does have a video conferencing option but mainly focuses on collaboration functionality, similar to Microsoft Teams. Webex Meetings is specifically designed for videoconferencing and online events.
It’s also worth mentioning that Webex is usable with a desktop app or a web app. The web app has the same functionality as the desktop version, except for two important features: the web version does not support end-to-end encryption, and no legacy Voice-over-IP (VoIP). As for the rest, the two versions are virtually the same.
Using of Webex Meetings is pretty intuitive. The interface is similar to other services during a call, but before you start a call, you can see a clear dashboard. You can choose Start Meeting, Plan Meeting, or Join Meeting on that dashboard; those big buttons speak for themselves.
Furthermore, agenda items can be added, as well as a password for the meeting. Also, as with other services, the desired audio devices can be selected, but these settings are a bit easier to find in Webex than in Microsoft Teams.
Last (but not least) there’s Zoom. With a lot of privacy problems that this app seemed to have Zoom was under heavy scrutiny for a long time. But over time privacy issues have little or no influence on the use and most people have started to be comfortable with Zoom again.
Of all the apps reviewed above Zoom is definitely the early bird in the virtual collaboration tool market, especially video conferencing. In fact, many virtual collaboration apps use Zoom’s functionalities and ease of use as a benchmark for user experience.
Participating in a call takes a few seconds if you have already installed the app and two extra clicks if you choose the web app instead. Participants can connect and chat with each other before the host arrives. The administrator can also turn off a participant’s microphone or camera at any time. The sound can be turned off and on using buttons on the screen, or from account preferences.
Hosts also have security buttons on their toolbar during active calls. This button gives hosts quick access to several functions such as locking the meeting, creating a waiting room for new additional participants, allowing participants to share their screens, the chat, and so on.
As a participant, you can configure your screen to see relevant information and a chatbox. There is also the option to set Zoom to full-screen mode automatically.
For companies using G Suite or Office 365, Google Meet/Chat and Microsoft Teams, respectively, are clearly the best choice. The functionality is not limited to video conferencing only, and there are no additional costs. On the other side of the playing field, you will find Zoom which is currently trying to overcome privacy issues. If these problems are addressed, then Zoom really does have the most extensive functions. Somewhere in the middle of the spectrum, we have Webex, which is not part of an office suite. It is, however, a good choice if your business is already using Cisco solutions software.
For remote teams, choosing the right virtual meeting app is just a part of the puzzle. To facilitate better communication and collaboration, teams need to implement the right processes alongside reliable technology. We will be more than happy to answer any question that you may have to improve workplace communication.
Author: Vishal Punetha
Corporate Training Consultant
I Train Consultants India Pvt. Ltd.
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